Quick Summary*

  • Web-to-print system for print service providers
  • Marketing-on-demand system for enterprises
  • Secure, hosted SaaS model deploys quickly and easily
  • Supports print, email and cross-media campaigns

MarcomCentral

Online marketing collateral customization and ordering

MarcomCentral from PTI is software-as-a-service (SaaS) that provides Web-to-print capabilities for print service providers and a marketing on-demand system for enterprises. It centralizes and automates the creation, printing, management and delivery of static, personalized and variable data pieces. End user customers can request items using predefined, press-ready PDF templates, and they can follow the job through the production and fulfillment process easily, from anywhere, using a Web browser.

Print service providers can expand offerings and attract new customers who order through easy-to-use, online storefronts. Enterprises implement one or more marketing portals that enable integration of marketing resources, brand control, streamlined marketing operations and increased campaign effectiveness.

The PTI suite includes software-as-a-service (SaaS), desktop and server applications. In addition to MarcomCentral, the PTI FusionPro products supply capabilities such as composition, variable data design, document personalization, image personalization and campaign tracking.

Highlights

  • Enables you to quickly launch a secure, hosted service with no worries about servers, software and development costs
  • Supports cross-media campaigns involving print and digital marketing through email, Web and mobile channels
  • Supports international usage because storefront or portal navigation and functions can be displayed in several languages and documents can be typeset and personalized in Unicode languages
  • Enables customized workflows by connecting end users with multiple applications, such as ERP, accounting, intranets and print MIS systems
  • Lowers costs by automating processes, streamlining workflows and reducing or eliminating obsolete collateral
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* MarcomCentral is not an RPPS product, and it is licensed to end users by PTI. Neither party has any responsibility for or makes any representations or warranties regarding the other's products or services.

MarcomCentral Features & Benefits

Two levels of service

Pay for what you need now and scale up if necessary:

  • MarcomCentral Gold provides one customer-branded portal or storefront
  • MarcomCentral Platinum includes five customer-branded portals or storefronts with the option to add more

Integrated mail list processing

Reduce mailing errors and cost with address verification and updates using the U.S. Postal Service Coding Accuracy Support System (CASS) and the National Change of Address (NCOA), which are accessed through Tec Mailing Solutions, LLC.

Document template design and template design plug-ins

Build marketing templates with FusionPro Desktop from PTI. Utilize plug-ins to upload documents that you produce in Quark and InDesign.

Intelligent form entry

Eliminate the need for multiple templates with the use of conditional logic.

Customizable order process

Accommodate changing job and user requirements easily and quickly by reordering or deleting screens.

Job ticketing

Streamline order entry and job management with unique identifiers for each order.

Imposition (Web-to-press system)

Boost productivity with the use of libraries of reusable impositioning layout templates that allow you to gang jobs.

Approval workflows

Save time and create a review/approval trail with customizable approval workflows.

Role and user permission controls

Maintain security and control by implementing a permission-based system that can support your current organizational role structure.

Budget controls

Maintain accountability and control spending per person.

High level of security

Protect sensitive information with HTTPS protocol, 128-bit SSL encryption, CyberSource for credit cards, and secure servers and databases.

Dynamic output formats

Simplify implementation and maintain production versatility with support for Advanced Function Presentation™ (AFP™), PDF, PostScript, VDX, PPML, HP-PPML, single file VPS, JLYT, VIPP, Digimaster-PS, mapped data, JPG, PDF/VT, and HTML.

Reports

Get the precise data you want to review through pre-built or custom reports.

Optional add-ons

Add capabilities as you grow or tailor your solution at start-up. Add-ons include:

  • Web services, which enable you to expand functionality and save time with automated processes such as, check order status, create packing slip, create invoice and more.
  • Data services, which expedite implementation and productivity with support for input formats such as FTP, SMTP and HTTP: sales work orders, job tickets, invoices and more.
  • JobDirect, an ad-hoc submission tool that converts jobs to PDF from more than 200 applications, including Microsoft Office
  • Mailing list purchasing using GeoSelector and/or Accu-Data:
    • GeoSelector eliminates the constraints of traditional mailing list selection criteria by enabling you to pinpoint homes and households in particular neighborhoods
    • Accu-Data’s multi-sourced data and mailing list service gives you the ability to initiate direct mail campaigns, create queries, make data selection and order consumer or business databases online in conjunction with a print order
  • Integration with ExactTarget, an email service provider
  • Credit card gateway that can process up to 500 credit card transactions per month
  • Single sign-on for enterprise users
  • Catalog-level punch out, a function that simplifies and expedites the creation of a variable or customized workflow step

Suite of complementary products

Streamline production steps and gain additional capabilities with other PTI software products:

  • FusionPro VDP Suite, which consists of FusionPro Desktop, FusionPro Server and FusionPro Direct. These are variable data publishing (VDP) composition offerings, delivered in different ways.
  • FusionPro Expression Creator, an image personalization solution
  • FusionPro Links, a Web-based personal URL and campaign tracking system

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*. MarcomCentral is not an RPPS product, and it is licensed to end users by PTI. Neither party has any responsibility for or makes any representations or warranties regarding the other's products or services.

MarcomCentral Specifications

System Requirements

Windows Platform:

  • Google Chrome™ 14.x
  • Microsoft® Internet Explorer® 7.0, 8.0†, 9.0†
  • Mozilla® Firefox® 3.6, 7.0

†64 bit versions not supported

Macintosh Platform:

  • Google Chrome™ 14.x
  • Mozilla® Firefox® 3.6, 7.0
  • Safari™ 4.x, 5.x

We encourage you to upgrade to the latest patches of all supported browser versions.

For more information, see PTI’s system requirements.

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*. MarcomCentral is not an RPPS product, and it is licensed to end users by PTI. Neither party has any responsibility for or makes any representations or warranties regarding the other's products or services.

MarcomCentral How It Works

MarcomCentral from PTI is an easy-to-deploy software-as-a-service (SaaS) for enterprises and print service providers. Enterprises gain a powerful, centralized marketing on-demand system that automates marketing, creative, fulfillment and distribution processes through a Web-based marketing portal.

For print service providers, MarcomCentral is a comprehensive Web-to-press system that automates the creation, ordering, printing and management of marketing materials. Storefronts and workflows can be customized for each customer.

Professional services and integration services are available to expedite implementation and minimize disruption to your business.

Enterprise and print service provider implementation

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*. MarcomCentral is not an RPPS product, and it is licensed to end users by PTI. Neither party has any responsibility for or makes any representations or warranties regarding the other's products or services.

Support

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How To Buy

To place an order or ask a question, contact us.

United States
Sales

1-877-646-3677

Email us now

P.O. Box #141757
Austin, Texas
78714-1757

Request Information

Send us your information and we will contact you.

Financing

Illustrated box depicting symbols of currency from around the world.

Global Financing

Financing provides customers with comprehensive financing and leasing capabilities at very competitive rates, enabling you to affordably acquire the hardware, software and services for your printing solution needs—through a single contract!

From acquisition through daily use and disposal, Financing can help build the foundation of a cohesive print solution strategy that can help you.

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